REGIONAL SALES DIRECTOR
Diana joined Ignite as a Regional Sales Director in June 2019. Diana has over 20 years of industry sales experience which focused primarily on the perimeter of the store. She has spent many years launching and growing new brands of CPG industry items into the market place and ensuring their success with strategic marketing programs and support. Her prior territories were from MN to TX, of which opened many doors for both retail and foodservice operations through distribution. Diana has vast experience as being employed by brokerage, distribution and manufacturer arms so she can better represent and understands directions needed for the brands she represents. Her entire career has focused around only the natural and organic skus.
Diana’s down time captures family, friends and dinner parties as much as possible with her life long relationships. She supports many charity’s, a few of which are, Rainbow Hospice, MDS Cancer and Avenues to Independence. She enjoys supporting local restaurants and small business owners. She also enjoys cooking but has a large drive on ethnic cooking styles to keep her Slovak heritage alive with family and friends.